For Kickstarter & Indiegogo creators

Promote your crowdfunding campaign.

Connect with our exclusive audience of 300K+ active backers. Compare fixed-price promotion packages and a performance-based alternative.

Illustration of a project listing in the BackerOnline discovery feed01 / DISCOVERY

Website listing

Your product image, a concise pitch, and a direct campaign link appear in our discovery feed.

Every fixed-price package

Illustrative BackerOnline newsletter placement02 / EMAIL

Newsletter placement

Introduce your launch to subscribers who follow crowdfunding projects.

Starter: regular slot · Pro: top slot

Illustration of homepage spotlight and dedicated newsletter exposure03 / SPOTLIGHT

Dedicated exposure

Combine a dedicated newsletter with premium homepage carousel placement.

Ultimate package

Share your campaign link, image, short pitch, and preferred dates. Once approved, track BackerOnline-attributed orders through your REF link in your dashboard.

Promotion packages

Give your campaign
its next introduction.

One-time packages. Clear placements.
A response within 24 hours, with approved campaigns scheduled within one week.

STARTER

Get discovered.

$399USD · one-time payment
  • Regular newsletter placement
  • Website project listing
  • Unique REF tracking link
Choose Starter

ULTIMATE

Own the moment.

$999USD · one-time payment
  • Dedicated newsletter
  • Website project listing
  • Homepage carousel placement
Choose Ultimate

Our difference-refund policy: if verified revenue attributed to BackerOnline is below your package price, we refund the difference to your original payment method. For example, $199 in attributed revenue on a $399 package means a $200 refund. .

Performance plan

Pay for the results
we bring you.

Start with a $300 advance. Your final fee is 30% of verified revenue attributed to BackerOnline, not your campaign's total funding.

  1. 01

    Start with $300

    Your advance is credited toward the final commission. It is not an extra charge.

  2. 02

    We promote. You track.

    Use your unique REF link to see BackerOnline-attributed orders in your campaign dashboard.

  3. 03

    Settle when the campaign ends

    If the final commission exceeds $300, pay the remaining balance separately after the campaign ends. If it is lower, we refund the unused advance to your original payment method.

Your fee, explained.

Illustrative example · USD

Revenue attributed to BackerOnline
$5,000
Final commission · 30%
$1,500
Advance already paid
$300
Additional payment after the campaign ends
$1,200

($5,000 × 30%) − $300 = $1,200 to pay

Discuss my performance plan

An example, not a forecast or earnings promise.

Your final fee is 30% of verified BackerOnline-attributed revenue. The $300 advance is deducted from that fee: pay any remaining balance after the campaign ends, or receive the unused advance back to your original payment method. Fixed-price package refunds follow their separate policy.

Creator questions

Before you get started.

Which platforms and launch stages do you support?

We review Kickstarter and Indiegogo campaigns, including pre-launch and live projects. Share your launch or closing date so we can check timing.

How soon can my promotion run?

We respond within 24 hours and schedule approved placements within one week. Your exact placement date is confirmed during review.

What should I send?

Your campaign URL, product image, short pitch, launch status, category, and preferred timing.

How do the fixed-price packages differ?

Starter includes a regular newsletter slot and website listing. Pro provides a top newsletter slot and website listing. Ultimate includes a dedicated newsletter, website listing, and premium homepage carousel exposure.

How does the performance plan settle?

Pay $300 in advance. The final commission is 30% of verified BackerOnline-attributed revenue. After the campaign ends, pay any balance separately. If the commission is less than $300, we refund the unused advance to your original payment method. For $600 in attributed revenue, commission is $180 and the refund is $120.

What is the fixed-package refund policy?

If verified BackerOnline-attributed revenue is below your fixed package price, we refund the difference to the original payment method. A $399 package generating $199 receives a $200 refund. This is separate from the performance-plan commission calculation.

Do you guarantee overall campaign success?

No. Promotion performance depends on your product, campaign, offer, creative assets, and audience response. Orders attributed to BackerOnline are tracked through your REF link and shown in your campaign dashboard.